Buyers Club
A community beyond the trade show
Become part of a hand-selected global network of international decision-makers in the fresh fruit industry’s procurement sector and enjoy exclusive benefits before, during, and after FRUIT LOGISTICA.
The Buyers Club brings together qualified buyers from the international fresh fruit industry with relevant business partners. The goal is to strengthen collaboration within the industry and efficiently tap into new business opportunities. This creates an international community that facilitates valuable exchanges beyond the days of the trade show.
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Your benefits as a member
Complimentary pass to FRUIT LOGISTICA
You’ll receive a complimentary permanent pass to FRUIT LOGISTICA, including early admission and an invitation to the Welcome Party.
Targeted matchmaking
Through the targeted matchmaking you have the chance to connect with the exhibitors most relevant to you, ensuring that your meetings are efficient, tailored to your needs, and business-focused.
Access to the Buyers Lounge
The Buyers Lounge offers you a retreat with comfortable workspaces, discreet meeting areas, and amenities such as a dedicated cloakroom and concierge service to ensure your comfort.
Priority access to guided tours
You’ll benefit from VIP spots on the popular guided tours, ensuring you can participate if you’re interested.
Connected all year round
Invitations to curated networking events
You’ll receive exclusive invitations to carefully selected networking events, allowing you to expand your network beyond FRUIT LOGISTICA.
Tailor-made insights & reports
To ensure you stay well-informed at all times, you’ll receive regularly curated industry insights and trends from the fresh fruit sector delivered directly to your inbox.
Dedicated contact person for your inquiries
A dedicated contact person on the FRUIT LOGISTICA team will assist you in organizing your trade show visit and is available to help you at any time.
Complimentary pass to ASIA FRUIT LOGISTICA
You’ll receive a complimentary permanent pass to ASIA FRUIT LOGISTICA, held annually in Hong Kong, giving you the opportunity to strategically expand your network in Asia.
Exclusive benefits for your trade show visit
- Complimentary pass to FRUIT LOGISTICA
You’ll receive a complimentary permanent pass to FRUIT LOGISTICA, including early admission each day and an invitation to the Welcome Party. - Targeted matchmaking
Through the targeted matchmaking you have the chance to connect with the exhibitors most relevant to you, ensuring that your meetings are efficient, tailored to your needs, and business-focused. - Access to the Buyers Lounge
The Buyers Lounge offers you a retreat with comfortable workspaces, discreet meeting areas, and amenities such as a dedicated cloakroom and concierge service to ensure your comfort. - Priority access to guided tours
You’ll benefit from VIP spots on the popular guided tours, ensuring you can participate if you’re interested.
Connected all year round
- Invitation to Curated Networking Events
You’ll receive exclusive invitations to carefully selected networking events, allowing you to expand your network beyond FRUIT LOGISTICA. - Tailored Insights & Reports
To ensure you stay well-informed at all times, you’ll receive regular, curated industry insights and trends from the fresh fruit sector delivered directly to your inbox. - Dedicated Contact Person for Your Inquiries
A dedicated contact person on the FRUIT LOGISTICA team will assist you in organizing your trade show visit and is available to help you at any time. - Complimentary pass to ASIA FRUIT LOGISTICA
You’ll receive a free permanent pass to ASIA FRUIT LOGISTICA, which takes place annually in Hong Kong, giving you the opportunity to expand your network in Asia in a targeted manner.
Who can become a member?
The Buyers Club is aimed at international buyers with significant decision-making authority, including those from:
- Retail
- Import and export
- Wholesale
- Distribution
- Food processing
- Hospitality, restaurants, and catering (HoReCa)
All applications are reviewed as part of a verification process. Membership is granted based on defined criteria, including decision-making authority and purchasing volume.


How the application process works
1. Submit your application
Fill out the application form and provide us with information about your company and your purchasing responsibilities.
2. Review of your information
Our team reviews your application based on defined criteria.
3. Become a member
Once your application has been successfully verified, you’ll receive your confirmation and gain access to all the benefits of the Buyers Club.
Applications will be possible from September 2026 onward.
Sign up for the priority list now
Would you like to be the first to know when applications for Buyers Club membership open? Submit your contact information to make sure you don't miss any news.
Note for users from China: Due to technical limitations, registration via the form is unfortunately not possible. Please send your contact details directly to fruitlogistica@messe-berlin.de.
